Seller Compliance Guide

1. Accurate & High‑Quality Adverts

Sellers must ensure that all Adverts posted on AgroCheckout are:

• Truthful.
• Clear.
• Complete.
• Representative of the actual goods being sold.

1.1 Mandatory Crop, Variety & Grade Specification

Every Advert must include:

• The crop type.
• The specific variety (e.g., “Yellow Garri – Ijebu Variety”, “White Maize – SAMMAZ 15”).
• The Grade, selected from AgroCheckout’s standard grading scale: Grade A, B, C, D, E, or F.

Grades must reflect the true quality of the goods and match the photos and inspection results.

1.2 Outlet Location Determined by GPS

A Seller’s outlet location is defined as the GPS location of the Seller’s phone at the moment the Advert is created or updated. This location is automatically captured and stored by AgroCheckout to prevent false claims about where goods are located.

1.3 Photos Must Be Taken at or Near the Outlet Location

To prevent fraud and misrepresentation:

• All photos and videos must be taken at or near the GPS‑verified outlet location.
• AgroCheckout automatically captures and embeds GPS metadata in every photo and video taken through the app.
• Photos taken far from the outlet location may trigger warnings, inspections, or Advert removal.

1.4 High‑Quality Photo Requirements

To maximise sales and maintain marketplace trust, Sellers must upload high‑quality, well‑lit photos that accurately show the goods.

Photo Standards:

• Take photos in bright, natural lighting or well‑lit indoor environments.
• Ensure photos are not blurry, fuzzy, or pixelated.
• Avoid shadows that hide defects or reduce clarity.
• Use a clean background where possible.
• Ensure colours and textures are visible and accurate.

Required Photo Angles:

• Top‑view.
• Side‑view / angled view.
• Close‑up (showing texture, quality, or defects).
• Full‑item view.
• Sealed‑package view (if applicable).
• Label or tag view (if applicable).

High‑quality photos increase Buyer trust, reduce disputes, improve sales conversion, and help Transporters verify goods at pickup.

1.5 Inspections Must Occur at the Same Location

All inspections including remote visual checks, weight verification, and anti‑tamper sealing must occur at the same GPS location where the Advert photos were taken and where pickup will occur. This prevents substitution or relocation of goods after approval.

1.6 Advert Thread System for Transparency

Each Advert has a dedicated public thread where AgroCheckout may post important operational messages, such as:

• Confirmation that packaging has been acquired.
• Distance from the Seller’s outlet to an interested Buyer.
• Transporter‑verified updates.
• Warnings or alerts if something appears unusual.

Examples of cautionary messages include situations where:

• A Seller claims to grow or produce crops that are out of season.
• A Seller claims to grow or produce crops not normally grown in their region.
• The GPS location does not match typical production zones.

If a Transporter verifies during the first pickup that the goods and location are genuine, AgroCheckout may remove the cautionary message from the Advert thread.

The Advert thread also serves as a public communication channel where Buyers can ask questions, Sellers can respond, and the community can flag concerns.

1.7 Public Seller Reliability Score

AgroCheckout assigns each Seller a Public Reliability Score to help Buyers and Transporters assess Seller performance and trustworthiness. This score is visible on the Seller’s profile and on each Advert.

The score is calculated using:

• On‑time pickups.
• Accuracy of grade compared to inspection results.
• Accuracy of weight and volume.
• Packaging quality and compliance with standards.
• Transporter feedback.
• Buyer feedback.
• Fraud flags or compliance violations.

Sellers with higher scores receive increased visibility, faster approvals, and greater Buyer trust. Repeated violations or poor performance may reduce the score or trigger account review.

2. GPS‑Tagged Photo Requirement

All product photos must:

• Be taken at the actual physical location of the goods.
• Include GPS metadata captured by the AgroCheckout app.
• Match the location where pickup will occur.

AgroCheckout uses GPS metadata to verify authenticity and prevent fraud.

3. Accurate Descriptions

Advert descriptions must include:

• Product type.
• Grade or quality level.
• Quantity and weight.
• Packaging type.
• Any defects or variations.
• Expected shelf life (if applicable).

Descriptions must match the photos and actual goods.

4. Packaging Requirements

Sellers must:

• Use appropriate packaging for the product type.
• Ensure goods are clean, sealed, and safe.
• Avoid contamination or unsafe materials.
• Prepare goods before the Transporter arrives.
• Use anti‑tamper seals where required.

Transporters may refuse pickup if packaging is inadequate.

5. Inspection Requirements

Sellers must comply with all inspection procedures, including:

• Remote visual inspections.
• Live photo or video verification.
• GPS‑tagged location checks.
• Weight and volume verification using mechanical scales.
• Anti‑tamper sealing demonstrations.

Failure to comply may result in Advert removal or account suspension.

6. Pickup Responsibilities

Sellers must:

• Be present at the pickup location.
• Have goods ready on time.
• Provide access for inspection.
• Cooperate with Transporters.
• Confirm pickup in the app when prompted.

Repeated no‑shows may result in penalties or account restrictions.

7. Fraud Prevention

The following actions are strictly prohibited:

• Uploading fake or reused photos.
• Manipulating GPS data.
• Misrepresenting quality, grade, or quantity.
• Substituting goods after inspection.
• Attempting to obtain money under false pretences.
• Providing false information for financial gain.

AgroCheckout may report violations to law enforcement and provide GPS‑tagged photos, identity information, transaction logs, and communication records.

8. Consequences of Non‑Compliance

Violations of this Seller Compliance Guide may result in:

• Advert removal.
• Account suspension.
• Permanent removal from the platform.
• Loss of Seller privileges.
• Reporting to authorities.
• Civil or criminal liability.